Relationship Building
I was truly touched by so many nice words from so many nice people. I am also so happy when I see one of my patients come back to see me again. I was doing a facelift last week on a lady and her husband said to me, “Thank you Dr. Lam for your wonderful relationship you have with my wife.” I was really touched by his choice of words. As much as he and hopefully his wife saw it, I was engaged in a relationship with a patient not just an encounter.
In a relationship, there are few things that are very important that I do not violate. First and foremost is trust. I want you to be able to meet with me and know without a shadow of a doubt that I will not perform a procedure that I think will hurt you or waste your money. Sometime I get a bit too passionate about my work when I think you will injure yourself with something dangerous. I also carry that trust forward to state perhaps something you did not notice but that I would help you with. It is my fiduciary responsibility to mention to you what I see you need.
In this circumstance, when you build that level of trust with me, you know that I don’t “sell” you something. I educate you on your options and I really want to help you make responsible choices so that you make the right choice. I always say that during an initial encounter with me before you know me, I want to establish guidelines of what I am trying to achieve during the present and in the future, and those are “education” and “trust” not a “sale”, a term that I literally want to throw up when saying. Everything that I stand for is in opposition to that.
I also believe that your relationship with me extends far beyond me but to my staff as well. We hope that we are seen as part of your extended family. My culture of love, respect, and care permeates everything in my building. We are here out of passion and love. I just read 3 very touching cards that my patients sent to me that really have brought such a beaming smile on my face, you probably can see it from where you are sitting. Thank you to all my patients who have honored me for choosing me as your doctor.
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